Black and White and Red All Over
by Ruth Ann Harnisch on 01/11/09 at 3:40 pm
Hey, a word about the way my website, www.thehf.org, looks.
Jenny Raymond and I have been working on this website for YEARS.
Honestly.
I promise you I have RECORDS of my team approving the look of this website before The Daily Beast launched. I think Tina was still at Vanity Fair.
This black-white-tomato is the same basic look I chose for my Thrillionaires (www.thrillionaires.org) project YEARS ago, which was before I ever heard of TED. (www.ted.com)
I hate it when this happens.
Decades ago I chose an obscure typeface called University Roman for the logo of my little calligraphy business, Prints Charming.
Within a couple of years, it seemed as if every nail salon in every strip mall in America was using University Roman.
Back in the 90s, I hired an agency to design the first Harnisch logo. We went through a number of fonts before choosing Anna.. I loved it – right up until the Frist Center for the Visual Arts made its debut in 2001 with Anna as its logo and signature font. All Anna all over town. Even though we were first, guess which one of us looked like a copycat? Now I bet the Frist people are sorry they chose Anna. It has replaced University Roman on the classiest nail salon signs.
Take a good look at our graphic appearance and mark my words: it’s coming to a strip mall near you in about ten minutes.




One Comment
Kevin Condon
Jan 14th, 2009
Back in 1970, I was with Maharishi Mahesh Yogi in Estes Park, CO for about ten weeks. With me were Sumner Stone and his then spouse Pam from Reed College where he was a calligraphy grad. He went to work in Kansas City at Hallmark Cards, then moved later to California to join a start up font firm called Adobe. His typefaces are in their suite, or used to be. His most famous one is Stone, of course.
Good luck with the look.
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